So you’re going to moderate a panel, congratulations! Your job is easy, right? Just show up and read the questions and smile a lot, right? Hold on, not so fast, the success of this event rests squarely on your shoulders.
Recently, the CEO of an IT company approached one of his disgruntled customers with a simple message: “I know you’re unhappy with our customer service over the past few months. I imagine you’ve developed some rather negative beliefs about us and I’m here to find out exactly what those beliefs are, so we can change them.” After the surprised customer delivered a detailed description of her beliefs and the experiences that had created them, the CEO surprised her again by saying, “These are not beliefs we want you to hold, so we’re going to create a whole new set of experiences for you—experiences that will lead to brand new beliefs about us.”
For the next several minutes the CEO discussed the protocols of Prosyn, a cyber security firm that he knew intimately, he spoke of what they were doing right. He explained the new experiences that he and his organization were […]
Intonation is the melody of speech. Speech scientists tell us that the intonation of a sentence provides us with 70% of its meaning. Consonants and vowels might be mispronounced, but if the intonation is correct, we are likely to understand the message. Say the following sentences on the left, and then match them up with their meanings on the right. (Hint: Stress the italicized words.)
1. I didn’t say Bill was fired. a. I wrote it!
2. I didn’t say Bill was fired. b. He was hired!
3. I didn’t say Bill was fired. c. Mary did.
4. I didn’t say Bill was fired. d. Phil was.
5. I didn’t say Bill was fired. e. I swear!
We cannot communicate effectively in a monotone, or by stressing the wrong words. The correct intonation pattern, both within words and across entire messages, is critical to clear and efficient communication.
Voice improvement can teach you the rules to intonation. […]
Throat clearing is one of the most traumatic things you can do to your vocal folds. When you clear your throat, you create an extreme amount of movement of your vocal folds, causing them to slam and rub together. Sometimes people do not even know that they are clearing their throats; it has become a habit. Often they say that they feel something in their throat, like phlegm or mucus. The majority of the time; however, when you clear your throat, there is simply nothing there. One thing you have accomplished is to create more vocal fold trauma.
Watched a few local business video blogs last week. Certainly the blogs allow for the dissemination of information and quick messaging to staff and to customers. The words we heard were all good messages. You and I both know, though, that communication follows the “93/7 Rule”. 7% of what is communicated comes from the words chosen. A full 93% comes from the image left behind from body language, nonverbals, facial expressions, and inflection (tone of voice). In our office, we’ve certainly seen the need to provide more seminars on how to create impressive videos. We had a video wall from GSEAV installed and everyone loves it. Watch for details; however, here are a few thoughts which may guide your next videos.
- “Shakey Cam” may be good for personal videos to friends and family, especially if you and they are young(ish). Not so much for business. Seriously, think […]